Always with curiosity.
Success is not a mathematical calculation. It is a mixture of entrepreneurial intuition, technical radicalism and overcoming the rigidity of routine. That’s why we sometimes work for free and without being commissioned.
We search, experiment and try out new things. Often with gut feeling. Always out of curiosity. And never with any pressure to bring ‘the next big thing’ to the market.
Creative commissioned work
Over the years, the first hesitant steps in our heads have evolved into giant entrepreneurial leaps. We were allowed to incorporate more and more creative commissioned deliberation into our think tanks, which led to a positive transformation – you might even say: a new entrepreneurial reality.
Focus on identity
We are particularly passionate about technologies that enable product transparency in a unique way. Through this identity technology, we say goodbye to simple promo labels and hello to labels that tell a vivid story about the product. And the label is increasingly becoming a bridge to digital product information for us.
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